Best Social Networks for your Internet Marketing Business

Maeva — Thu, 29 Oct 2009 16:44:57 +0000

What ever your industry is, Social Networking is one the fastest growing trend today. You have to get your business involved in Social Media Marketing and find the right Social Networks appropriate for your niche. In the Internet Marketing branch, you ought to use Social Media Marketing tools. Social Networks are for your business mandatory. The important factor in your success to promote your Internet Marketing Business online is to use the Suitable Social Networks.

It is easy to find more general Social Networks, such as Facebook, Twitter or even linkedIn. But for your internet marketing business you need to use sites that are more focused on your industry and will help you target the right audience while letting you use the most efficient tools. What is important today is not how many readers or followers you can get but who exactly your reach, readers of quality, who will be interested in your profile because they are interested in your industry, in your business. That’s why you need to focus working on the Social Networks that bring

Mashable

Eventhough it is more considered the “Daily News of Social Media”, Mashable can be an interesting tool for you to share the latest news on the Internet Marketing industry. Mashable allows you to apply as a guest blogger, but you cannot post promotional posts. However it gives writers the chance to create a promotional page about the author in return for your posts and quite some exposure. Mashable checks, if you are an expert in your field and wants writing samples, but you if you made it, this could be a great breakthrough for your company!

Gooruze

Gooruze is a Social Media site dedicated to the Marketing Community.It allows people and businesses in the marketing niche to interact through 4 platforms : forum, blogging, article and answers. They can exchange and share ideas, post articles and communicate easily. For your Internet Marketing Business, Gooruze let you link back to your blog but you shouldn’t use this network only for promoting your business, but to make connections and share information.

Sphinn

Sphinn is a great social network for your internet marketing business. It was created to help online marketers share ideas on web related topics. It offers forums to share opinions and create discussions. You can post blog posts and articles as long as they are presenting online marketing topics. Sphinn also has some interesting SEO discussions going on. You can set up your business profile and receive personal emails. Before posting articles and such, remember to review the terms of use: Sphinn is for non commercial purpose only. You can link to other site, such as your business blog, as long as it is not the only one you link to. But do not overdo it! Sphinn is very touchy about this issue, so make sure that the majority of the posts you submit are not your own.

Blogengage

Blogengage is a blogging community, where you are encouraged to submit your own blog posts, but only after you created a profile and uploaded an image. You can also vote on other people’s blog posts, discuss questions in a forum and they also accept guest blog posts, which will give you a nice backlink. Market Your Startup placed first of the Top 10 Blog posts of October!

You can of course use other more general network sites to promote your internet marketing business. But remember that targeting the right audience and using the social networks suitable for your niche is more efficient.

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Best Social Networks for Your Travel Business

Maeva — Thu, 22 Oct 2009 02:09:12 +0000

Best Social Networks for your Travel Business

As mentioned previously in The 5 Best Social Media Sites for Marketing your Business Online, it is important to find the best Social Media Sites for your specific industry to promote your business efficiently. Facebook and Twitter are great tools but for your business in general, but in addition to that you need to target your audience more specifically to promote your Travel Business. The easiest way to do that is by going where they already are: Travel related Social Media networks and communities, all sites that focus on the travel industry, actually. Whereas your reach on Twitter and Facebook might be bigger, your conversion rate might be smaller, as people are generally interested in travel and like to look around, but are not in “booking-mode” yet. So here is a list of Social Networks that are best adapted to you Travel Business.

Real Travel

Real Travel is a Social Network where you can post travel reviews. Your can give travel advice, present travel guides about different locations promoting your business. However, be aware Real Travel’s policy does not allow you to use the site for commercial practices. If you have a tour operator site, you should not promote your business on this site.

Dopplr

Dopplr is another great Social Network for the travel niche. There you can share your travel tips about different cities, you can present the best attractions people should visit and make lodging and dining recommendations. Make sure you never post spammy comments or they will be taken off. You do not want to be to pushy on your travel post and forum comments anyway; remember that pushy talk breaks the trust relationship you are trying to develop with your readers.

Business Travel Connexion

Business Travel Connexion is a Social Network created by American Express for the Travel Industry, rather than the travelers themselves. This Social Network is built around the idea to put travel managers in contact to facilitate networking and idea exchange. You will also find a discussion forum to let you and other industry leaders share your knowledge and establish beneficial relationships.

Skylounge

Skylounge targets business travelers and expats to connect and share experiences they gained from various business trips. They have travel tips, events and a good forum. As with all other forums, follow the following principles: Listen -> Share ->Inform -> Introduce. Skylounge is very concerned about spammers so become a trusted source of information first is essential.

Ezine Articles

Ezine Articles is an article directory, where you can create an account and upload articles to be published about a certain topic. If you are an expert on Travel to Nepal, great, write about it. You get exposure and a high quality back link, when they publish your submission. Although Ezine Articles is not specifically focused on the travel niche, but has thousands of different niches, it helps you to built credibility and you reach your target audience easily.

TripAdvisor

TripAdvisor is another great forum to share you expertise and complete the work of other writers with your knowledge. However, as great as TripAdvisor is, it is important to know that if you link back to your business page or company blog, they will most likely take them off. Although it seems that it depends on who reviews your contribution, it is important to know that your posts linking to your company blog, even if there is no commercial comments on it, might be erased. So before putting time and effort on completing their site to hope for more traffic to your blog, read their policy carefully!

Of course, there are a lot more sites that might also be suitable social networks for your travel business. This list is to help you get started and direct you on the right path. Remember that those tools are a way for you to built a relationship with your readers, to make them aware of your business and to inform them. So make sure to keep your sales talk out of your post and forums. Share information, build trust and most importantly: Listen! These forums are run by the people that you want to sell to, so they might give you the next hot destination, so listen carefully!